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029: Hilary Hendershott and Money Mindset Programming for Success

Who is Hilary?

Hilary Hendershott is the founder of Hilary Hendershott Wealth Management, the leading financial advisory firm for women.

Hilary’s mission is to motivate women to be financially empowered. She has worked for more than 15 years with women who want to preserve their wealth, make it grow, and eliminate financial stress once and for all.

Hilary is also the host of Profit Boss Radio, a weekly podcast where Hilary and her guests offer actionable advice, inspiration and authentic stories to support women in their financial journey.

Hilary has an MBA, and she’s a Certified Financial Planner. She’s a TEDx speaker, and she’s been featured in the Wall Street Journal, NBC, ABC, FOX, DailyWorth, Forbes and Investopedia. She was recognized as a Top 40 Under 40 Entrepreneur in Silicon Valley. With more than 30 television appearances, she’s the go-to personal finance expert in Silicon Valley for the NBC evening news where they call her “The Investor’s Voice of Reason.”

Quotes from Hilary

What I discovered is that my business is really about people, that when I meet with clients what we talk about isn’t about the numbers or the reports or the stock market. It’s more their life, their vacations, their families, their health and I’m in a trusted position in their life and my role makes a difference for them, and so that is very meaningful for me and I’m really fulfilled by that work and I just count my blessings everyday to have found a role in life that’s really fulfilling on a daily basis. (4:35)

So we all grow up given by these money operating systems and we don’t realize that we’re given by a money operating systemwe think that’s just the way money is. So what we do have the opportunity to discover is that if you step back and look at your money operating system for what it isit’s just a filter or a belief system that isn’t in any way true. Then you can really alter not only your experiences with money but your results around money. (10:30)

 Long term success looks like being someone who lives from my principles and values and being someone who achieves the things that I want to achieve. I want to grow this business to a particular size, and I want to serve. I created this mission to empower a million women to become millionaires and it’s a big number and I can’t really wrap my brain around it but it’s okay to take things on you don’t know how to fulfill on. It’s really okay, otherwise we never would have put a man on the moon. (17:07)


What You’ll Learn

  • How Hilary’s rock bottom experience in dealing with her own personal finances led to her path to learning more about money psychology, behavior, and neurolinguistic language programming for success 
  • How money scripts, or Money Operating System™ mentioned in her Tedx Talk, affects our beliefs, attitudes, actions and results around money
  • Her inspiring mission to help a million women reach and achieve $1 million

Resources Mentioned and How to Connect:


Tedx Talk

Social Media: 
Twitter, Facebook and Instagram

Other Listening Options:
Individual player or full player view on website:

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